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Salesforce MCC-201 (Marketing Cloud Connect Essentials) Exam is a certification that focuses on the integration of Salesforce Marketing Cloud with Salesforce CRM. It is designed for professionals who want to enhance their skills and knowledge in connecting and synchronizing data between the two platforms. MCC-201 exam covers essential topics such as configuring Marketing Cloud Connect, creating and maintaining data relationships, and setting up and managing synchronization. Successful completion of MCC-201 exam demonstrates that the candidate has the necessary expertise to effectively integrate Marketing Cloud with CRM, and can help organizations create a unified view of customer data across both platforms.
Earning the Salesforce MCC-201 Certification demonstrates that you have the knowledge and skills needed to integrate Salesforce Marketing Cloud with Salesforce Sales and Service Clouds. It also shows that you have a deep understanding of the Marketing Cloud Connect Essentials and can use it to drive business value. Marketing Cloud Connect Essentials certification can help you to enhance your career prospects and increase your earning potential. It is also an excellent way to differentiate yourself from your peers and stand out as a credible professional in the industry.
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NEW QUESTION # 86
Customer Event:
* gather data through a tablet-based webform as part of a raffle into a data extension.
* Winner is randomly selected.
* After the event, an email should be sent to the participants to gather opt ins for marketing emails.
Define 2 things necessary:
Answer: C,D
NEW QUESTION # 87
A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?
Answer: D
NEW QUESTION # 88
Northern Trail Outfitters is investigating implementing MobileConnect to allow SMS messaging in their UK, Germany, and Swiss subsidiaries. Each subsidiary has its own business unit and they are trying to determine if a single long code could be used for all markets.
What functionality would tie to additional long code Implementation?
Answer: A
NEW QUESTION # 89
A marketer want to personalize an email with real-time weather information from the Sunny Sky API.
What tool should be used to parse and display the response within the email?
Answer: D
Explanation:
GTL (Guide Template Language) is a scripting language that allows parsing and displaying JSON or XML data within an email. GTL can be used to make API calls to external services, such as the Sunny Sky API, and display the response within the email. For example, NTO can use the HTTPGet() AMPscript function to retrieve the weather information from the Sunny Sky API as a JSON object, and then use the TreatAsContent() AMPscript function to parse and display the JSON object using GTL tags and variables. Reference: https://help.salesforce.com/articleView?id=sf.mc_es_guide_template_language.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_es_httpget_ampscript_function.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_es_treatascontent_ampscript_function.htm&type=5
NEW QUESTION # 90
A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow up to those who have engaged with the content.
The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between contact > person account > real estate agent > property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.
What solution should be recommended for execution efficiency?
Answer: D
NEW QUESTION # 91
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